Wake up and smell the coffee
Here at You Say Agency we are working with the Soil Association and Organic Trade Board this week on Wake Up To Organic, which has found us rather hungry!
It's a fab campaign directly supporting local indi and small retailers and wholesalers to all get together from Bristol to Edinburgh and connect with consumers. We've been organising breakfasts for journalists and sharing scrummy mouthwatering blogs from Independent Kitchen and Ramona Andrews to name just a few.
I went along to the press launch of the campaign at the Natural Organic Product Show a couple of months ago and gobbled up the samples of overnight oats. Now I hate porridge, it would be in my room 101 so overnight oats have been a revelation. The writer and blogger Laura Scott was cooking up a storm (but without the cooking bit) and made a cinnamon and apple oats - I was hooked!
I'm a breakfast convert, I don't 'do' breakfast unless it is a lazy one at the weekend and I haven't since being a teenager. Here's my own efforts, made with Essentials oats, apple juice from Better Food and this week it is Rivercottage live plain yogurt from Allingtons Farm shop, topped off with a handful of frozen berries. I make it as I prepare dinner and pop it in the fridge. It doesn't win any food photography prizes but tastes mighty fine.
So check out the full list of stores and cafes taking part tomorrow and start your commute with some organic brekkie!
Till next time